Shark spends almost 40 cents out of every dollar to buy fuel. Fuel is the single greatest company expense. We don’t like to spend a single penny on fuel, but obviously fuel is necessary to get the job done. We do however, love to see our TEAM get more money. So rather than burn 40 cents out of every dollar, we would love to try and cut fuel expense and give the savings to you. We are doing just that–with our Fuel Incentive–the more fuel you save the more money you earn. So to some extent you decide how much you want to burn or earn. We much rather you have the $ for your family than to just burn it out the stacks as wasted fuel. We offer advice, feedback, recently gave out $1,000 worth of electric blankets, spent over $30,000 for driver breakroom to help reduce idling times and give you a nice rest area. etc. Burn it or Earn it YOU DECIDE? We want you to earn it. We spend about the same $ whether wasted out the stacks or paid to you, but we prefer and are committed to helping you EARN it and take it home.